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Institute Products
New Products
Your Own Products

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Our training clients include:

Developing New Products

Product Overview
Institute Products
Developing New Products

In working directly with customers, most trainers develop their own training programs and related materials. Many also want to write their own books to establish themselves in a given area of expertise. The Institute gives you another way to make money from this work. For products that you develop that other trainers can use as part of our Everyday Strategy Program, we can pay you author royalties on tests, workbooks, certifications, and any related material distributed through our channel. For books you publish yourself, we can offer professional publishing support. Read this article for a general orientation on what is involved in developing your own products.  

Courseware

Long term, the Institute will always need new courseware, both the physical courseware used by yourself and other trainers and on-line courseware. For physical courseware, you can earn a constant stream of author royalties from any materials consumed by those who take the course: workbooks, tests, and certification. You can earn royalties not only from developing new courses for the Strategy School, but by translating existing courses.

Book Design

Books are judged not only by their covers but by their interior design as well. A poorly designed book makes you look like an amateur, not an expert, and amateur books cannot be sold through regular distribution channels. However,  getting a professional design on your own can cost thousands. The alternative is to do what we do: reuse the proven, award-winning designs used by Clearbridge. Click here to see available designs.

Book Publishing Services

Beyond design, creating a book requires illustration, editing, proofing, typesetting, and printing. All these services are expensive. For all of them, finding reliable, professional people is a problem. As an established publishing company, we can make all these services available to you at a fraction of what they would cost you otherwise.

 

 

Copyright 2005-2008, Science of Strategy Institute / Clearbridge Publishing, Gary Gagliardi
The leading publishers of award-winning books based on Sun Tzu’s The Art of War