Strategy Institute

Strategy and Scandal: Obama and Blagojevich

Much of traditional strategy involves looking into the future and asking yourself about people's motivations and what they are likely to respond to your actions. Though people's responses cannot be predicted exactly, some responses are more likely than others. For Obama, political scandals like the political pedaling of Gov. Blagojevich are considered environmental attacks, equivalent to Sun Tzu's fire attacks.

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