This item is the eBook download (PDF, Epub, and Kindle) versions of this book. For the print version of this book, click here to go to its page on Amazon.com.

Two books in one, this award-winning book contains the complete original text of The Art of War is on the left-hand pages and its line-by-line adaptation for facing marketing challenges is on the facing right-hand pages. While our sales adaptations focus on using traditional strategy in selling specific accounts, this book applies those same methods to positioning a brand in the marketplace and creating market awareness of that brand. Ben Franklin
Book Award recognition in Business.