Article PDF: 1.4.1 Climate Shift

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Nine rules describing forces of environmental change that generate temporary conditions.

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This article explains how the passage of time plays a critical roles in Sun Tzu's strategy. One way that we experience the world as a series of events. Events come at us from all different directions. As the speed of media increases, we hear about an ever increasing number of events. The challenge is putting all those events into a coherent strategic picture. The world of events is the world of change. Change is confusing and challenging. Most people fear change because they fear the unknown. The more change we experience, the more chaotic conditions appear to be. More and more often, the change seems without direction or meaning.