Sun Tzu's eight rules regarding the selection of short steps to reach distant goals. /p>
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This article warns of the danger in the appeal of distance. The grass always seems greener somewhere else. The problem is that the further we travel, the bigger our investment in effort and time. The bigger our investment, the more costly it is for us to explore opportunities. The more costly exploration is, the less of it we can afford to do and the less we will profit in general from advancing our position.