Article PDF: 9.4.3 Defending Openings

Price: $0.87

Sun Tzu's four rules on how to defend openings created by a crisis.

Playbook Articles are available only to members, but you can purchase article downloads.

This article explains how crisis can be used to create an opportunity for rivals. Sun Tzu's strategy defines an opportunity as an opening. A crisis fueled by environmental conditions can create openings through which our opponent can attack us. An additional problem is that we cannot predict exactly where these openings will occur. Not knowing where a crisis might do its damage makes it difficult for us to defend ourselves. Though we cannot predict where crisis will create an opening, we can predict when our opponents' will move against us. When the crisis has done its maximum damage. Our opponents are hoping that we are too consumed in dealing with that damage to recognize our vulnerability.