Standard Terms in Sun Tzu's Strategy

Term Definition

1. A forms of territory in which we can leverage the rare areas of support; 2. Forms of territory that dominated by a lack of dependable support; 3. Generally, the opposite of dependable and solid; 4. Psychologically, areas where opinion is uncertain and easily changed.


1. Our rate of progress toward a goal; 2. Eliminating distance between an existing position and an open opportunity; 2. The rate at which we physically move or intellectually learn.

Standard methods

1. Responses that have proven to work to address specific conditions;
2. The expected response to a situation


1. A set of rules for making decisions about whatever situation might arise; 2. A method of making decisions affecting external positioning rather than internal operations; 3. A system for making decisions about conditions to advance our relative positions.


1. Generally, the relative advantages of one position over other positions in its ability to advance toward a specific goal; 2) Objectively, a relative advantage in resources resulting from the control of a given position where different types of resources produce different forms of strength; 3) Subjectively, the perception of others that one positions is superior to another, encouraging allies to join that position and opponents to avoid attacking it; 4) the condition arising from comparison to a weakness where the superiority of a position is defined by the relative inferiority of other positions


1. The seizing of momentum creates by violating expectations;
2. The mental state created by starting with what is expected and then introducing an innovation;
3. The mental start that creates the perception of a change of momentum


1) the chosen response to a given situation; 2) the methods we use to pursue a goal or mission under certain conditions; 3) the execution of a decision by specific action as to the strategy used for making that decision; 4) the best method for pursuing a given opportunity


1. The form of territories in which we can leverage gravity; 2. Spaces are dominated by uneven features; 3. Physical areas where the force of gravity gives an advantage of some positions over others; 4. Psychological area where opinions prejudice decisions strongly in one direction; 5. Often territories in which the opinions of a few key people or organizations are much more important than those of most people or organizations.


1) Generally, the quality of the strength of the bonds among the individual people or groups that form a competitive unit, i.e., a competing agent; 2) Along with focus, two quality that creates competitive power; 3) Objectively, the physical closeness of a group of people and the ability of that group to act quickly in a coordinated manner; 4) Subjectively, the psychological closeness of a group of people, especially in terms of sharing the same mission and agreement on their different roles in attaining its goals


1. Weaknesses or openings in the environmental components of our position--our climate and how it changes our ability to control our resources; 2. An opening to an environmental attack or what Sun Tzu called a "fire attack"